Category Archives: Cover Story


A broad overview of 3D Printing combined with in-depth technology insights

Rapid.Tech + FabCon 3.D have established themselves as the leading European event for the Additive Manufacturing and 3D Printing sectors. The event is exceptional in its international reach and orientation, the high proportion of market leaders in attendance, and its specialist conference that is at once world-class, visionary and practical.

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As another year begins, it is time to reflect back on 2016 and look forward to what this year will bring. With budgets getting bigger and staff incentive programmes once again growing in popularity, we see a steady increase in demand and a buoyant desire for business and incentive travel. New European Economy looks at the hotspot destinations to help grow your business, inspire your workforce and build your brand.

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Securing mobile devices has never been more important we talk with Alf Kenneth Braathen, Chief Executive Officer and Jon Fredrik Baksaas Investor and advisor of Rosberg on how to eliminate these threats.

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In keeping with Cape Town’s ever-rising status as a global tourism destination, the Cape Town International Convention Centre’s (CTICC) new CTICC East Expansion Project will boost the city’s reputation as Africa’s foremost meetings destination.

Located in the Foreshore precinct of Cape Town, with Table Mountain as a backdrop, the new facilitywill effectively double the CTICC’s exhibition capacity. This means a bigger CTICC with an additional 10 000mof conference and exhibition space, as well as a further 3 000mof formal and informal meeting space.

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Following the successful launch of Europe’s first Hard Rock Hotel in Ibiza in May 2014, Palladium Hotel Group has once again joined forces with Hard Rock International to set up a second European establishment in Tenerife, in the Canary Islands. Hard Rock Hotel Tenerife. The recently opened resort is located on sunny Costa Adeje, just 28 kilometres from Tenerife South Airport which receives flights from major cities throughout Europe.

The new Hard Rock Hotel Tenerife will offer incredible experiences for the MICE segment. With all the cutting-edge technology that you would expect from a modern resort, and with the strong emphasis on music for which the international Hard Rock brand is so well known, its five-star facilities and services are designed to accommodate complex productions to perfection.

A total of 624 rooms, 260 of which will be suites, will be split across two towers –Oasis and Nirvana– combining contemporary interiors and lavish amenities radiating style and energy. The Rock Royalty Level, located on the 13th, 14th and 15th floors of the Nirvana Tower, will house rock star-worthy suites offering exclusive services such as a private concierge and VIP check-in. Guests will also enjoy privileged access to a private lounge on level 13 of the Nirvana Tower, boasting amazing views of the Atlantic Ocean. All this will be complemented by Hard Rock International’s priceless collection of music memorabilia, which will be displayed prominently throughout the hotel.

The rooms feature all the latest technology to take the experience to the next level: guests can create their own playlist, mix their own songs at a professional mixing desk or even ask reception to bring a Fender guitar up to their room, all thanks to the exclusive Hard Rock musical programme, Sound of Your Stay®. High speed WiFi throughout the resort, F1 driving simulators, Xbox One in the suites and smart bedrooms are just some of the extra touches that will ensure a luxury stay.

Guests can choose between a wide variety of leisure options that will include no less than three swimming pools, access to an artificial saltwater lake and a beach club with Balinese beds. The hotel will also feature flagship Hard Rock facilities such as the Body Rock® gym, the world-famous Rock Shop®, with merchandising that is exclusive to the Tenerife hotel, and the Rock Spa®, an immersive and energising experience that offers the last word in health and beauty treatments. Whether opting for a long steam, a plunge into an invigorating ice bath or a soak in the 650 m2 indoor and 1,094 m2 outdoor thermal areas, Hard Rock Hotel Tenerife will ensure that guests maintain a state of bliss throughout their stay.

Guests will also have a choice of six restaurants with a selection of culinary delights from around the world, including traditional Spanish flavours at the Ali-Olé tapas restaurant, original Asian dishes in Narumi and unbeatable meat cuts at Montauk Steakhouse. Nor should we forget the Sessions buffet restaurant, 3rd Half Sports Bar, servicing classic American dishes amid myriad giant screens, and The Beach Club at Hard Rock Hotel Tenerife, where guests can enjoy eco-healthy fusion cuisine right beside the beach. In addition to all these restaurants, six more bars will offer guests the opportunity to enjoy the cocktail of their choice to quench their thirst by the pool.

So that guests may enjoy the best views on the island, The 16th sky lounge will offer panoramic views of some of Tenerife’s most impressive sights, from the majestic Teide, Europe’s highest volcano and Spain’s highest mountain, to La Gomera, one of the less well-known of the Canary Islands. The impressive terrace of the bar, open to the general public, will offer an enormous selection of cocktails and live music, in what will be one of the best places from which to enjoy the island’s spectacular sunsets.

Those wishing to celebrate an event of no matter what description will find they have countless options at Hard Rock Hotel Tenerife. Equipped with the latest technology and able to cater for meetings and events for up to 525 people, the 546 m2 convention centre boasts 5 rooms, three of which can be turned into a larger meeting space with natural light, perfect for conventions, congresses and product launches. The Sky Lounge on the 16th floor is also available for cocktails or private parties that will be quite incredible thanks to its stunning views over the Atlantic Ocean. In addition, a complimentary hospitality desk can be set up for an express private check-in.

The various themed restaurants and outdoor terraces with views over the sea and the pool offer the opportunity to welcome incentives and groups with cocktails, finger lunches or sit down dinners, and there are several easily accessible spaces for exhibitions, both indoors and outdoors.

Hard Rock Hotel Tenerife will offer its guests an immersive musical experience that can be adapted to all types of public. The open-air concert area, which capacity for 5,000 people, and the Beach Club, ideal for outdoor private gala dinners, occupy privileged places beside the sea. This 10.000 m2 area provides the opportunity to think outside the box for original workshops, car launches, team building activities and wowing presentations.

An event at Hard Rock Hotel Tenerife means attentive service from beginning to end, with a dedicated coordinator to meet all your needs.

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Winter 2017 Issue

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